SERVICE: BRAND IDENTITY
Cupid Copy
Boutique brand messaging and copywriting agency Cupid Copy is all about working wordy magic for creative businesses around the globe.
Jasmine Smith, Cupid Copy’s proud founder, was starting to feel her feet dragging against the floor due to a writer’s arch nemesis: Creative Block.
Creative Block was wreaking havoc, causing Cupid Copy to blend into the background.
Both you and I know that - in 2024 - you can’t afford *not* to stand out.
With an 80-page document already in place for Jasmine’s brand messaging and strategy, we collaborated and worked on breathing life into her existing colour palette.
Added contrast allowed what was already there to feel brand new again.
Combine her revamped colour palette with custom illustrations that represented Cupid Copy’s core values as well as offering that softer edge of playfulness and you’ve got ✨ perfection ✨